Wednesday, February 20, 2013

Analyzing 5 Company Logos

FedEx: The FedEx logo may catch attention in different ways. First, the two colors catch the viewer's eyes by the contrasting colors of dark purple and bright orange, making it memorable. Once the attention is geared toward it, one will notice the hidden arrow between the E and the X. By this simple arrow, the customer gets the message that their package will be delivered from point A to B if they use FedEx's services. 

HotWheels: With the fun print of the HotWheels' logo, kids will be drawn to remember the symbol. It is fun and vibrant- meanwhile, the "hot colors" red and yellow which they use, remind you of fire which is essentially, "hot." The flame trailing off the logo also reminds you of the "hot wheels," and the rhythm that the logo moves in is sort of like a car speeding off.

Disney: The Disney logo is simple, yet effective. With Walt Disney's signature infront of Cinderella's castle, it is memorable to everyone. The handwriting of the man who started it all is outstanding from anyone else's handwriting- and people now recognize it as a "Disney font." The Castle behind his handwriting not only reminds the customers of the magic Disney has to offer, but the magic of the amusement parks which it markets for, as well.

Steak n' Shake: The simple black and white logo is given a 50's twist, which is exactly what the restaurant offers. It is just like a 50's diner, and everything about the logo, from the font, the colors, and the shape reminds you of the 1950's. Within the logo, they also market their "steakburgers" by saying "Famous for our Steakburgers," which immediately makes a hungry stomach want to go there!

Target:  Target's logo is short, sweet and to the point, since it is literally a target. The bold lines and simple colors aren't too flashy and since it is a target itself, you'll always be reminded of the store.

 

 


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5 Logo Designs


 

above, on the right one, in the penny says"in clothes we trust"



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Sunday, February 17, 2013

Brainstorming 5 companies

5 possible companies:
"Pretty for a Penny" Thrift Shop for teenage girls where they can also trade in their clothes for cash, set in local highschools or at least near by where they can trade in formal dresses and other clothing so girls who may not be able to afford them at retail prices.
 "Just Juice" Smoothie company with natural ingredients and juices made of 100% natural juice
"Sweet Thang" candy shop marketed at kids but with an ice cream parlor for the family
"Puppy Lovin' " Dog salon
"Just for kicks" shoe store. Mostly athletic foot apparel but also sells dance shoes and sneakers
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Wednesday, February 6, 2013

My name's Devon Nestel, I'm from Philadelphia, Pennsylvania.
I'm a graphic design major and I live in Smiley Hall.
From this class, I hope to learn how to actually use computers because I've only taken one graphic design class and am still very new to this.

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<!DOCTYPE HTML>
<html>
<head>
<script>
window.onload = function() {
var canvas = document.getElementById("myCanvas");
var context = canvas.getContext("2d");

 ////////////////////////////////////// start below this line ˇˇˇˇˇˇˇˇˇˇ
var x = 390;
var y = 175;
var controlX1 = 295;
var controlY1 = 25;
var controlX2 = 125;
var controlY2 = 175;
var endX = 300;
var endY = 340;

 //Quadratic Curve
var controlX3 = 350;
var controlY3 = 390;
var endX3 = 390;
var endY3 = 470;

 var controlX4 = 415;
var controlY4 = 390;
var endX4 = 450;
var endY4 = 350;
var controlX5 = 655;
var controlY5 = 175;
var controlX6 = 325;
var controlY6 = 15;
var endX5 = x;
var endY5 = y;

 var rectX = 0;
var rectY = 0;
var rectwidth = 800;
var rectheight = 600;

 context.beginPath();
context.rect(rectX, rectY, rectwidth, rectheight);
context.fillStyle = 'rgb(255, 255, 130)';
context.fill();

 context.beginPath();
context.moveTo(x,y);
context.bezierCurveTo(controlX1, controlY1, controlX2, controlY2, endX, endY);
context.quadraticCurveTo(controlX3, controlY3, endX3, endY3);
context.quadraticCurveTo(controlX4, controlY4, endX4, endY4);
context.bezierCurveTo(controlX5, controlY5, controlX6, controlY6, endX5, endY5);
context.closePath();
context.fillStyle = 'rgb(255, 100, 150)';
context.fill();
context.lineWidth = 10;
context.strokeStyle = 'rgb(255, 350, 200)';
context.stroke();








////////////////////////////////////// end above this line ˆˆˆˆˆˆˆˆˆˆˆˆˆˆˆ

 };

 </script>
</head>
<body>
<canvas id="myCanvas" width="800" height="600"></canvas>
</body>
</html>
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